There’s the Greatest Generation, then the Baby Boomers, Generation X… And there’s my generation, which has been conveniently encapsulated into a cute little phrase by everyone trying to be the next Douglas Coupland.
–Generation M (multi-task, media, or mobile)
-Generation 9/11 (Applebee’s America)
I like Generation M. Media, multi-tasking, mash-ups and mobile are pretty important identifying features of my generation. And Matt begins with ‘M’.